Marketing Manager with 3+ years in Multi-Channel Campaigns & Digital Advertising
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Assessing your cultural and operational fit
I am a results-driven marketing professional with extensive experience scaling multi-channel campaigns that consistently exceed KPIs. I have successfully managed 50+ campaigns generating over 3M AED in annual revenue, and I specialize in optimizing full-funnel strategies to reduce CPA by up to 50% while leveraging high-quality creative content to maximize engagement and ROI across competitive markets.
Arab Open University
Diploma · Business Administration
N/A – Present
PERMUS IO
Performance Marketing Manager
January 1, 2025 – Present
Dubai, Dubai, United Arab Emirates
Pilli Digital Marketing
Marketing Manager
June 1, 2023 – January 1, 2025
Dubai, Dubai, United Arab Emirates
Freelance / Part-Time Projects
June 30, 2026 – Present
Chocolate Palace – Dubai Beauty Wise Medical Center – Jumeirah Jacques Lacoupe – Dubai Rami H Salon – Dubai
Lead Generation – Medical & Beauty Clinics (UAE)
June 30, 2026 – Present
Budget: 40k-70k AED monthly Conversion increase: +55%, CPA reduction: -42% Optimized landing pages and implemented multi-stage retargeting campaigns.
E-commerce Performance – Retail & Luxury Products
June 30, 2026 – Present
Improved ROAS from 1.8 → 3.6 within 60 days. Implemented Full-Funnel Ads (Video, Catalog, Dynamic Retargeting). Increased CTR from 2.1% → 5.8%.
Multi-Platform Scaling – Services Companies
June 30, 2026 – Present
Coordinated campaigns across Google, Meta, TikTok. Built an attribution model to identify top-performing channels. Increased monthly sales by 60–80%.
Training of Trainers (TOT)
IABC
June 1, 2026 – Present
Advanced Photography Techniques
Bayerische Staatsregierung
June 1, 2026 – Present
Media Literacy
AUB
June 1, 2026 – Present
Entrepreneurship & Innovation
UNICEF & Nawaya Network
June 1, 2026 – Present
Cultural Fit Analysis
The candidate's experience spans various industries (retail, luxury, medical, beauty, services) and platforms, indicating adaptability and a broad understanding of different market dynamics. Their international experience in creative content production and work with UAE and GCC clients suggests a global mindset and ability to work in diverse cultural contexts. The freelance projects further demonstrate initiative and a versatile skill set, aligning well with a dynamic and results-oriented organizational culture.
Soft Skills & Operational Fit
The candidate demonstrates strong soft skills including Leadership, Team Mentoring, Creativity, and Strategic Thinking, as highlighted in their resume. Their experience in collaborating with production teams and managing multi-client campaigns indicates good operational fit for roles requiring cross-functional collaboration and client management. The project diversity and results-driven approach suggest a proactive and adaptable work attitude.