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Marketing Manager with 7+ years in Growth Marketing & Digital Strategies.
Experienced Growth Marketing Manager skilled in driving full-funnel growth, leading cross-functional teams, and executing data-driven campaigns that accelerate acquisition, increase SQL conversions, and maximize ROI in B2B sector. 10+ years of experience driving end-to-end digital marketing and demand generation for global B2B SaaS companies. Proven success in managing multi-channel campaigns with a focus on SQL growth and ROI optimization. Strong track record of leading and mentoring marketing & lead generation teams, aligning closely with sales to accelerate pipeline velocity and deal closures. Expertise in funnel optimization, customer journey mapping, and analytics, with a data-driven approach to improve conversions and reduce CAC. Applies a strong command over MarTech and CRM ecosystems, orchestrating campaign automation, behavioral segmentation, and platform integrations to create personalized buyer journeys and optimize engagement. Brings a proven ability to orchestrate strategic brand initiatives, including global events and partnerships, to enhance thought leadership positioning and deepen market penetration in competitive SaaS landscapes. Adept at evaluating emerging marketing technologies, building cross-functional collaboration, and executing brand initiatives that enhance visibility and market penetration.
RVS College of Engineering and Technology
B.E. · Computer Science Engineering
August 1, 2011 – June 30, 2015
TENDERD
Growth Marketing Manager
December 1, 2025 – Present
Dubai, Dubai, United Arab Emirates
Kovai.co
Senior Growth Marketer
June 1, 2021 – December 1, 2025
Coimbatore, Tamil Nadu, India
Paragon Digital Services
Senior Social Media Marketing Analyst
August 1, 2019 – June 1, 2021
Chennai, Tamil Nadu, India
NextExpert Technologies
Telecommunication Engineer
January 1, 2016 – September 1, 2016
Chennai, Tamil Nadu, India
Marketing Maestro
Kovai.co
June 1, 2026 – Present
Outstanding Performer
NextExpert Technologies
June 1, 2026 – Present
Cultural Fit Analysis
The candidate's experience across multiple companies (TENDERD, Kovai.co, Paragon Digital Services) and roles, including leading teams and managing international campaigns, suggests adaptability and a collaborative mindset. Their involvement in orchestrating an international tech conference (INTEGRATE) indicates a proactive approach to enhancing global visibility and partnerships, aligning well with dynamic, growth-oriented cultures. The breadth of skills and tools used also points to a willingness to adopt new technologies and strategies.
Soft Skills & Operational Fit
The candidate demonstrates strong leadership, team management, and cross-functional collaboration skills, evidenced by leading teams of digital marketers and working with sales, creative, and analytics teams. Their experience in training team members and designing performance reports indicates good operational efficiency and communication. Problem-solving, analytical thinking, and creative thinking are also highlighted as soft skills, which are crucial for a senior marketing role.