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Digital Marketing Executive with 10+ years in SEO, SEM, and eCommerce Optimization
I am writing to express my interest in the Digital Marketing Specialist position within your organization. With over ten years of progressive experience in SEO, SEM, eCommerce optimization, AI-driven marketing, and full-funnel growth strategies, I bring a proven track record of delivering measurable results across diverse industries in the UAE and India. My professional background demonstrates consistent success in enhancing visibility, improving search performance, and driving revenue growth through data-backed strategies. In my role as a Digital Marketing Specialist at Kanoony Corporate Services Providers, I lead comprehensive SEO, AEO, and GEO optimization initiatives that have significantly improved organic visibility and conversions for the company's digital platforms. I specialize in leveraging advanced tools such as Ahrefs, SEMrush, Moz, SurferSEO, and Answer the Public to implement keyword research, clustering, technical SEO, schema optimization, and backlink-building strategies. Additionally, I manage paid marketing campaigns across Google Ads and social media platforms, ensuring high ROAS and optimized lead-generation performance. Previously at Dubai Holding, I spearheaded SEO and digital transformation initiatives for major entertainment brands such as The Green Planet, Laguna Waterpark, and Roxy Cinemas. Through strategic optimization and cross-functional coordination, I ranked 1,000+ keywords in top Google SERP positions, enhanced UX, improved conversions, and drove significant increases in organic and paid traffic. My experience in handling large-scale digital ecosystems has helped me master performance analysis, reporting, and optimization of multi-channel campaigns. During my tenure at Harman House LLC, I managed end-to-end digital marketing functions across SEO, PPC, Amazon/Noon marketplace, influencer marketing, and email automation. I consistently delivered results, including ranking 3,000+ keywords in the top 5 Google positions and improving GMB
Cultural Fit Analysis
The candidate's experience across multiple companies in the UAE and India, and involvement in diverse projects (entertainment, corporate services, e-commerce) indicates adaptability and a broad understanding of different market dynamics. The focus on continuous improvement and leveraging AI-powered optimization suggests a proactive and growth-oriented mindset. However, without specific details on team collaboration styles or contributions to company culture, a deeper assessment of cultural fit is limited.
Soft Skills & Operational Fit
The candidate demonstrates strong operational fit for a Digital Marketing Executive role, showcasing leadership in implementing comprehensive SEO/SEM strategies and managing multi-channel campaigns. The resume highlights a results-driven approach with quantifiable achievements, indicating a focus on performance and data-backed decision-making. The candidate's experience in coordinating with agencies and managing daily website updates suggests good organizational and collaborative skills.