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Market Research Analyst with 6+ years in Data & Market Analytics
AI is analyzing your overall score…
Identifying your key strengths…
Evaluating your skill match against the job requirements…
Assessing your cultural and operational fit
I am a results-driven Market Research Analyst with a strong ability to transform data into actionable business insights. I have experience in conducting in-depth market research, competitive analysis, and supporting strategic initiatives. I am skilled in Excel, Power BI, data interpretation, and delivering high-quality, client-ready reports. I bring strong attention to detail, effective communication skills, and the ability to manage multiple priorities within tight deadlines. I am passionate about continuous learning and leveraging industry knowledge to support business growth and decision-making.
Savitribai Phule University, Pune
MBA · Business Analytics
August 1, 2019 – June 30, 2021
Shivaji University, Kolhapur
BSc · Mathematics
N/A – Present
Udemy
Course · Business Intelligence Analyst
N/A – Present
Steller Market Research
Market Research Analyst
October 1, 2023 – Present
Pune, Maharashtra, India
Maximize Market Research
Market Research Associate
September 1, 2021 – October 1, 2023
Pune, Maharashtra, India
HR Industry
Business Development Associate
August 1, 2017 – July 1, 2019
Pune, Maharashtra, India
Competitive Analysis & Market Entry Strategy
June 18, 2026 – Present
Analyzed key competitors by developing detailed company profiles including business model, pricing, and market positioning. Performed SWOT analysis to evaluate strengths, weaknesses, opportunities, and threats. Identified market gaps and unmet customer needs through research and data analysis. Recommended market entry strategies and differentiation approaches based on findings. Delivered a structured report with clear insights, charts, and strategic suggestions for decision-making.
Sales Performance Dashboard
June 18, 2026 – Present
Designed and developed an end-to-end Power BI dashboard by integrating data from Excel files. Built a structured data model with fact and dimension tables to support reporting. Created business-driven KPIs for revenue, sales growth, region-wise performance, and profitability analysis. Implemented DAX measures to calculate trends, YoY growth, and performance comparisons. Used Power Query for data cleaning, transformation, and validation to ensure data accuracy. Added slicers, filters, and drill-through functionality for dynamic and user-friendly analysis. Automated report refreshes to reduce manual reporting efforts and improve efficiency. Delivered clear visual insights to help business users monitor performance and make data-driven decisions. Collaborated with stakeholders to understand reporting requirements and improve dashboard usability.
Cultural Fit Analysis
The candidate's project diversity, including dashboard development and competitive analysis, shows a breadth of skills relevant to market research. Their experience across different companies in market research roles indicates a clear career path alignment with the target role. The continuous learning mentioned in the 'About Me' section and the Udemy course suggest a proactive attitude towards skill development, which is a positive cultural indicator.
Soft Skills & Operational Fit
The candidate demonstrates strong soft skills including problem-solving, critical thinking, attention to detail, stakeholder management, and communication. Their experience in coordinating with stakeholders and global teams suggests good operational fit for collaborative environments. The project descriptions highlight a results-driven approach and a focus on delivering actionable insights, which are crucial for a Market Research Analyst role.