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Market Research Analyst with 4+ years in pricing analytics & market intelligence
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Assessing your cultural and operational fit
Senior Market Research Analyst with 4+ years of experience in pricing analytics, market intelligence, and data quality management within FMCG and retail domains. Skilled in SQL, Advanced Excel, and Power BI to transform complex datasets into actionable insights that drive revenue growth and strategic decision-making. Proven ability to manage stakeholders, improve data accuracy, and deliver high-impact business outcomes.
Manipal Academy of Higher Education
MBA · Business Analytics
August 1, 2024 – Present
Guru Gobind Singh Indraprastha University
BBA
August 1, 2018 – June 30, 2021
NielsenIQ (NIQ)
Senior Analyst
April 1, 2024 – Present
India
NielsenIQ (NIQ)
Junior Analyst
January 1, 2022 – April 1, 2024
India
Netflix Content Analytics
June 21, 2026 – Present
Cleaned and transformed large datasets, achieving 99.8% data accuracy Performed genre-level and trend analysis, improving engagement insights by 15%+ Identified 25% growth in original content, supporting strategic recommendations
Cryptocurrency Market Intelligence Dashboard
June 21, 2026 – Present
Developed an interactive dashboard tracking Bitcoin, Dogecoin, Cardano, and USDC Analyzed volatility trends (2–15%) and market cap shifts (up to $500B) Enabled real-time decision-making through dynamic KPI tracking and visualization
Cultural Fit Analysis
The candidate's experience at NielsenIQ, a global market research firm, suggests an ability to work in structured, data-intensive environments. Their collaboration with cross-functional teams and client management indicates a team-oriented and client-focused approach. The diversity of projects (Netflix content, cryptocurrency) shows adaptability and a willingness to apply analytical skills to different domains, which aligns well with dynamic work cultures.
Soft Skills & Operational Fit
The candidate demonstrates strong problem-solving, client communication, stakeholder management, and cross-functional collaboration skills through their project descriptions and professional experience. Their experience in streamlining data workflows and reporting processes indicates an operational mindset focused on efficiency and scalability. The MBA in Business Analytics further enhances their strategic thinking and analytical capabilities.