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Data Analyst with 3+ years in Digital Marketing & Financial Data Analysis
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Three years of collecting, analyzing, and interpreting data to drive business decisions, backed by an Honours degree in Finance and a minor in Data Analytics. Experienced in building reports and dashboards, identifying trends and growth opportunities, and communicating data-driven recommendations to stakeholders. Consistently delivered measurable results across fast-paced, target-driven environments.
Lahore School of Economics
BBA (Hons) · Finance
August 1, 2019 – June 30, 2023
Musab School System
A Levels
June 1, 2016 – May 31, 2018
Musab School System
O Levels
June 1, 2013 – May 31, 2016
Al-Hamra Communication
Data Analyst (Digital Marketing)
August 1, 2024 – Present
Lahore, Punjab, Pakistan
Knowledge Streams
Learning Development Associate (Data Analyst)
September 1, 2023 – July 1, 2024
Lahore, Punjab, Pakistan
Ali Polymer Industries
Intern, Data Analyst
January 1, 2023 – March 1, 2023
Lahore, Punjab, Pakistan
Al-Hamra Communication
Intern, Marketing
June 1, 2022 – August 1, 2022
Lahore, Punjab, Pakistan
Research Thesis - EV Adoption Study
January 1, 2023 – January 1, 2023
Designed and executed an independent research project, collecting and interpreting survey data to identify behavioral factors influencing electric vehicle adoption in Pakistan.
Investments / Stock Market Analysis
January 1, 2023 – January 1, 2023
Built Excel-based dashboards and analysis tools to interpret KSE stock performance data, identifying growth opportunities and reporting on key trends.
Statistical Modeling - Pakistan GDP Forecasting
January 1, 2022 – January 1, 2022
Predicted Pakistan's GDP growth by collecting and interpreting complex datasets using statistical modeling, achieving an error margin of under 5%.
Financial Management - Airline Industry Cost Analysis
January 1, 2022 – January 1, 2022
Identified trends and patterns in airline industry cost data during COVID-19, delivering data-driven recommendations through structured analysis and reporting.
Cultural Fit Analysis
The candidate's academic projects cover diverse areas like EV adoption, GDP forecasting, and financial analysis, showcasing a broad intellectual curiosity. Professional experience spans digital marketing, learning development, and manufacturing, indicating adaptability to different industry contexts. The involvement in CSR and school societies suggests a collaborative and community-oriented mindset. The combination of finance background with data analytics minor aligns well with roles requiring both business acumen and technical data skills, indicating a good cultural fit for data-driven organizations.
Soft Skills & Operational Fit
The candidate demonstrates strong collaboration skills through cross-functional team engagement and stakeholder communication. Their experience in formulating and testing data-driven hypotheses indicates a proactive and analytical approach to problem-solving. The ability to manage data accuracy and quality across systems suggests attention to detail and operational reliability. Involvement in extracurricular activities like tutoring and leading scientific competitions highlights leadership potential and a commitment to community, indicating a positive work attitude and potential for teamwork.