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Assistant Sales Manager with 9+ years in Sales, Marketing, and Business Development
Result-oriented professional, offering over 6 years of experience across Sales, Marketing and Business Development; leading Institutional Customers & Wholesale Dealer Network across 9 districts in Bihar. Devised sales and marketing strategies to improve sales opportunities; developed short & long-term strategic plans including annual business plans, promotion and innovation strategies. Excels in Product Category Marketing including Value Enhancements, Pricing, Consumer Insights, Competitive Analysis with capabilities to incorporate strategic differentiators levered on value propositions into product requirements. Currently handling a target of 20 Cr. per annum and have achieved above 110% of target since last 4 years. Expertise in developing relationship with organizations for business development, suggesting most viable services and cultivating healthy relations with them for repeat business; skilled in providing robust plans for market development in different segments for better market penetration. Skilled in analysing consumer insights, ascertaining target audience and devising best way to reach them in the most cost effective & flexible manner with different set of communications and an effective media mix. Recognised as a brand change agent, persistent innovator and team motivator who has championed successful branding strategies and product launch campaigns using updated communication channels & tools.
KIIT University
MBA · Marketing & Finance
August 1, 2014 – June 30, 2016
Rajendra College, Balangir
B.Com.
August 1, 2011 – June 30, 2014
Godrej & Boyce Mfg. Co. Ltd.
Deputy Manager- Institutional Sales & Marketing
November 1, 2021 – Present
India
Godrej & Boyce Mfg. Co. Ltd.
Assistant Manager – Institutional Sales & Marketing
July 1, 2017 – October 31, 2021
India
Godrej & Boyce Mfg. Co. Ltd.
Trainee
July 1, 2016 – July 31, 2017
India
Cultural Fit Analysis
The candidate's extensive experience within a single reputable company (Godrej & Boyce Mfg. Co. Ltd.) for over 6 years, progressing through multiple roles, indicates loyalty and adaptability within a corporate structure. Their involvement in diverse marketing activities, project coordination, and stakeholder management suggests a collaborative and adaptable work style. The target role of 'Assistant Sales Manager' aligns well with their current 'Deputy Manager- Institutional Sales & Marketing' role, indicating a strong cultural and functional fit for a similar leadership position in sales.
Soft Skills & Operational Fit
The candidate demonstrates strong soft skills in leadership, team motivation, and cross-functional coordination. Their operational fit is high given their extensive experience in managing sales networks, supply chain logistics, and project deadlines within a corporate environment. The detailed descriptions of their responsibilities highlight a proactive and results-oriented approach to sales and marketing operations.