Marketing Manager with 9+ years in Content and Social Media Strategy
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Evaluating your skill match against the job requirements…
Assessing your cultural and operational fit
Content and social media strategist with 8+ years of experience driving brand storytelling, audience growth, and multi-platform content strategy across media, fintech, automotive, hospitality, and real estate sectors. Proven expertise in building content ecosystems across web, social, and video platforms with a strong focus on engagement, traffic growth, and campaign performance. Experienced in leading cross-functional teams, managing content funnels, and leveraging analytics and AI tools to optimise content impact.
Jamia Hamdard University
MBA · Marketing
N/A – June 30, 2020
Sharda University
B.Tech · Computer Science
N/A – June 30, 2015
CNN-News18
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Founder and creator of an automotive Instagram channel producing short-form and review-based video content. Manage concept creation, scripting, on-camera hosting, editing coordination, and publishing strategy.
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Structured website communication, messaging hierarchy, and content flow for the official brand site.
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Developed brand messaging and internal communication assets for hospitality campaigns.
Cultural Fit Analysis
The candidate's diverse experience across multiple industries (media, automotive, hospitality, real estate, fintech) and roles (content editor, brand strategist, key account manager, independent creator) indicates a high degree of adaptability and a broad perspective, which are valuable for cultural fit. Their involvement in freelance projects and independent content creation shows initiative and an entrepreneurial spirit. The blend of corporate and freelance work suggests a candidate who can thrive in structured environments while also being self-driven and innovative.
Soft Skills & Operational Fit
The candidate demonstrates strong leadership, collaboration, and communication skills through their experience in managing teams, coordinating with various departments, and anchoring video content. Their ability to improve workflow efficiency and mentor team members indicates good operational fit. The diverse project portfolio also suggests adaptability and a proactive approach to new challenges.