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Senior Analyst with 4+ years in Data Analytics & Automation
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Identifying your key strengths…
Evaluating your skill match against the job requirements…
Assessing your cultural and operational fit
Data-driven Business Analyst with 4+ years of experience in requirement gathering, KPI development, and automated reporting. Strong expertise in Google Sheets, Looker Studio, and API-based dashboard automation. Proven ability to simplify complex data, support leadership decisions, and enhance marketing and business performance.
St. Kabir Institute of Professional Studies
PGDM - Marketing & International Business · Marketing & International Business
August 1, 2019 – June 30, 2021
Sangam University
Bachelor of Business Administration · Business Administration
August 1, 2016 – June 30, 2019
Zero Gravity Communications LLP
Business Analyst
September 1, 2024 – Present
India
Torrent Pharmaceuticals Ltd
Strategy Planning Executive
April 1, 2023 – August 31, 2024
India
Phyto Life Sciences P. Ltd.
Business Development & Market Research Executive
February 1, 2021 – March 31, 2023
India
upGrad Education
Admission Intern
September 1, 2020 – November 30, 2020
India
Marketing Performance Automation
September 1, 2024 – Present
Designed and implemented an automated Google Sheets dashboard integrated with ad platform APIs to provide real-time data updates. Successfully reduced reporting time for the performance marketing team while significantly improving data accuracy and visibility across campaigns.
Market Positioning Strategy for Dubai Fashion Brand R&B (Ahmedabad Market)
September 1, 2024 – Present
Conducted comprehensive consumer and competitor research, combining primary data (surveys) with secondary market insights. Delivered actionable insights that successfully guided the branding team in redefining the brand's local positioning and improving in-store engagement to counter declining store footfall.
Pre-Campaign Inventory & Budget Optimization for Menswear Brand
September 1, 2024 – Present
Conducted detailed analysis on stock, sales, pricing and product categories to assess market readiness prior to a major campaign launch. Enabled optimized $1.3M budget allocation across online and offline marketing channels, ensuring efficient campaign execution and maximized ROI.
Introduction to Robotic Process Automation
January 1, 2026 – Present
Lean Six Sigma
January 1, 2025 – Present
Business Analysis Foundations
January 1, 2025 – Present
Business Intelligence using Power BI
Skill Nation
January 1, 2024 – Present
Microsoft Excel - Excel From Beginner To Advanced
Udemy
January 1, 2022 – Present
Cultural Fit Analysis
The candidate's project diversity, ranging from market positioning strategy to marketing performance automation and inventory optimization, indicates adaptability and a broad understanding of business challenges. Their experience across different industries (fashion, pharmaceuticals, education) and roles (Business Analyst, Strategy Planning Executive, Market Research Executive) suggests a versatile professional who can integrate into various team environments. The continuous pursuit of certifications also highlights a proactive learning mindset, which aligns well with a growth-oriented culture.
Soft Skills & Operational Fit
The candidate demonstrates strong analytical and problem-solving skills, evidenced by their ability to conduct comprehensive research, optimize budget allocations, and automate reporting processes. Their experience in collaborating with cross-functional teams and training internal teams suggests good communication and stakeholder management abilities. The focus on data governance and validation indicates an attention to detail and commitment to data quality, which are crucial for an Analyst role.