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Priyanka S

Chandigarh, Chandigarh, India

Since April 15, 2026

About

With 4+ years in digital and social media marketing, I’ve developed and executed campaigns that combine creativity with performance. My experience spans content strategy, paid advertising, and audience engagement, supported by a strong foundation in event marketing.

Skills

Operations StrategyProcess Optimization

Key Strengths

Results-driven Performance Marketing Specialist with 4+ years of experience, demonstrating strong ROI focus (e.g., 25-35% ROI improvement, 35% ROI growth).
Proven expertise in scaling paid media performance, growing multi-platform audiences, and driving measurable business outcomes through data-backed storytelling and conversion optimization.
Extensive experience managing high-subscriber YouTube channels (1M+ subscribers, 25% YoY growth), Meta Ads, Google Ads, Instagram, and Facebook campaigns.
Adept at combining analytics, creative direction, and audience insights, including leveraging AI tools for creative optimization, to maximize engagement and brand visibility.
Strong leadership experience in managing teams and cross-functional collaboration with PR, design, and production teams.
Expertise in content strategy, visual storytelling, brand positioning, engagement management, and performance optimization across diverse sectors (hospitality, entertainment, FMCG, retail).
Proficient in Marketing Strategy, Digital Advertising, Lead Generation, Conversion Rate Optimisation (CRO), Social Media Growth Strategy, Content Calendar Development, Brand Management, Data Analytics, Audience Segmentation, Marketing Funnel Optimisation, and Event Marketing.

Cultural & Operational Fit

Cultural Fit Analysis

Insufficient data from the psychometric test (score 0) to objectively assess cultural fit attributes such as logical reasoning, work attitude, stress handling, and team collaboration. No other information is provided to evaluate this aspect.

Soft Skills & Operational Fit

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Assessing your cultural and operational fit

Key Strengths

Results-driven Performance Marketing Specialist with 4+ years of experience, demonstrating strong ROI focus (e.g., 25-35% ROI improvement, 35% ROI growth).
Proven expertise in scaling paid media performance, growing multi-platform audiences, and driving measurable business outcomes through data-backed storytelling and conversion optimization.
Extensive experience managing high-subscriber YouTube channels (1M+ subscribers, 25% YoY growth), Meta Ads, Google Ads, Instagram, and Facebook campaigns.
Adept at combining analytics, creative direction, and audience insights, including leveraging AI tools for creative optimization, to maximize engagement and brand visibility.
Strong leadership experience in managing teams and cross-functional collaboration with PR, design, and production teams.
Expertise in content strategy, visual storytelling, brand positioning, engagement management, and performance optimization across diverse sectors (hospitality, entertainment, FMCG, retail).
Proficient in Marketing Strategy, Digital Advertising, Lead Generation, Conversion Rate Optimisation (CRO), Social Media Growth Strategy, Content Calendar Development, Brand Management, Data Analytics, Audience Segmentation, Marketing Funnel Optimisation, and Event Marketing.

Cultural & Operational Fit

Cultural Fit Analysis

Soft Skills & Operational Fit