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Marketing Manager with 8+ years in Mobile App & Digital Ecosystems
Accomplished and result-focused professional with over 7 years of experience in mobile app platforms and management consultancy to accelerate business growth and enhance digital product performance. Proven expertise in driving Growth Marketing with a primary focus on Retention, Customer Activation, and Monetization strategies. Skilled in managing high-impact charters with higher ownership, optimizing customer journeys, managing CRM (Customer Relationship Management) and enhancing LTV (Lifetime Value) to achieve sustainable long-term value. Adept at managing P&L and forming strategic partnerships.
Narsee Monjee Institute of Management Studies
PGDM
August 1, 2018 – June 30, 2018
Hansraj College, Delhi University
B.Com
August 1, 2013 – June 30, 2013
Accenture Strategy & Consulting
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ICICI Bank
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Saint-Gobain
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Bengaluru, Karnataka, India
Cultural Fit Analysis
The candidate's diverse experience across management consulting, digital payments, and telecom sectors, coupled with a focus on growth and customer value management, suggests a strong adaptability and results-oriented mindset. Their background in managing various projects and collaborating with different stakeholders indicates a proactive and collaborative approach, which is beneficial for cultural integration.
Soft Skills & Operational Fit
The candidate demonstrates strong leadership and team management skills, having led a team of analysts and managed strategic partnerships. Their experience in client interactions and cross-functional collaboration indicates good communication and stakeholder management abilities. The focus on data-driven decision-making and continuous optimization aligns well with operational excellence in a marketing role.