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Data Analyst with 1+ years in Data Analysis & Business Intelligence
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Assessing your cultural and operational fit
Aspiring Data Analyst with strong SQL and data analysis skills, experienced in analyzing user data, identifying trends, and generating actionable insights. Proficient in SQL, Excel, and Power BI with hands-on experience in conversion analysis, data cleaning, and reporting. Passionate about using data to solve business problems and support decision-making.
University of Mumbai
Bachelor of Science · Mathematics
N/A – June 30, 2024
Concentrix
Technical Advisor
December 1, 2024 – December 1, 2025
Thane, Maharashtra, India
Ad Experience Impact on User Behavior (OTT Analysis)
June 24, 2026 – Present
• Simulated ~300 OTT user sessions to analyze the impact of ad frequency, repetition, and placement on user behavior. • Built interactive dashboards in Excel and Power BI to track drop-off rate, retention, and session completion. • Identified that higher ad frequency and repeated ads significantly increase churn and reduce retention. • Analyzed user behavior patterns, such as ads after pause, leading to higher drop-off rates. • Proposed product improvements include ad frequency capping, creative rotation, and optimized ad placement.
User Event Behavior Analysis (SQL)
June 24, 2026 – Present
• Analyzed product event logs to understand user interaction patterns and engagement behavior. • Used SQL queries, grouping, and time analysis to extract meaningful insights from event data. • Identified high-engagement user actions and patterns that can inform product feature decisions. • Practiced building structured analytical queries similar to real product analytics workflows. • Formulated complex SQL queries to dissect user event data, uncovering actionable insights that informed optimization strategies for product features.
Product Funnel Analysis (SQL)
June 24, 2026 – Present
• Analyzed user event data to measure conversion across product funnel stages such as visit→ signup → purchase. • Used SQL aggregation and filtering to calculate conversion rates between funnel steps. • Identified drop-off points in the user journey to highlight opportunities for improving product onboarding and activation. • Demonstrated how product teams can use funnel metrics to improve user retention and revenue.
Cultural Fit Analysis
The candidate's academic projects demonstrate a proactive approach to learning and applying data analysis techniques to real-world scenarios (simulated OTT user sessions, product event logs). The coursework in Business Analytics further aligns with the target role. The blend of mathematical education and practical project work indicates a strong desire to grow in the data analytics field. The experience in a customer-facing role suggests an ability to communicate and understand user needs, which is valuable for a data analyst interpreting user behavior.
Soft Skills & Operational Fit
The candidate's experience as a Technical Advisor at Concentrix, handling customer interactions and maintaining high FCR and CSAT, suggests strong problem-solving, analytical, and communication skills. These are valuable for understanding business problems and presenting data-driven insights in a data analyst role. The ability to log and track interactions indicates attention to detail and structured data recording, which is beneficial for data quality.