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Marketing Manager with 10+ years in Digital Strategy & Performance Marketing
Digital marketing strategist with extensive expertise in digital strategy, performance marketing, and SEO/SEM. Proven track record in driving eCommerce growth through targeted PPC, social media, and content strategies. Highly proficient in data analytics and conversion rate optimization to maximize ROI, leveraging platforms like Shopify, Magento, and WooCommerce. Possesses strong leadership skills in team management and budget oversight, consistently achieving business goals.
Government College, Taunsa
Post Graduate Diploma · Information Technology
September 1, 2006 – August 1, 2007
University of the Punjab
Bachelor's Degree · Commerce & Information Technology
September 1, 2003 – July 1, 2006
Aptech Institute of Computer Sciences
Associate Certification · Computer Programming
May 1, 2002 – April 1, 2004
Chicpoint Fashion
Sr. Digital & Performance Marketing Manager
November 1, 2023 – Present
Dubai, Dubai, United Arab Emirates
Souqaalam.com
Sr. Digital Marketing Manager/Ecommerce Manager
January 1, 2022 – October 1, 2023
Muscat, Muscat Governorate, Oman
OurShopee.com
Digital Marketing Manager
August 1, 2020 – December 1, 2021
Dubai, Dubai, United Arab Emirates
Awok.com
Digital Marketing Manager
June 1, 2014 – August 1, 2020
Dubai, Dubai, United Arab Emirates
Al Bakri Pet Food Trading L.L.C
Digital Marketing Expert
December 1, 2013 – May 1, 2014
Sharjah, United Arab Emirates
Enterprisesol INC.
Manager PPC/SEM/SEO
February 1, 2012 – September 1, 2013
Lahore, Punjab, Pakistan
Blue Technologies
Manager PPC/SEM/SEO
February 1, 2009 – January 1, 2012
Lahore, Punjab, Pakistan
Planning & Development Department, Government of Punjab, Pakistan
Data Processing Assistant
February 1, 2008 – January 1, 2014
Lahore, Punjab, Pakistan
Digital Marketing Executive Intern
exceedlms.com
June 1, 2026 – Present
Cultural Fit Analysis
The candidate has worked across multiple companies and regions (UAE, Oman, Pakistan) in various digital marketing roles, indicating adaptability and exposure to diverse business environments. Their experience spans different eCommerce platforms and marketing technologies, suggesting a willingness to learn and integrate new tools. The consistent progression in roles from Digital Marketing Expert to Sr. Digital & Performance Marketing Manager shows ambition and a growth mindset, which aligns well with dynamic organizational cultures.
Soft Skills & Operational Fit
The candidate demonstrates strong leadership, strategic planning, and analytical skills through their experience in managing diverse marketing campaigns, optimizing performance, and overseeing operations and logistics. Their ability to build data-driven frameworks and collaborate with creative teams indicates good operational fit and a results-oriented approach. Customer satisfaction is also frequently mentioned, suggesting a customer-centric mindset.