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Marketing Manager with 10+ years in Digital Marketing & AI Visibility
AI is analyzing your overall score…
Identifying your key strengths…
Evaluating your skill match against the job requirements…
Assessing your cultural and operational fit
Digital Marketing Manager with 10+ years of experience, including 4 years in GCC and Africa markets. Specialized in Google Ads, SEO, AI Visibility, Meta Ads, and KPI-driven performance optimization. Skilled in data-driven decision making, CRO, and scaling multi-market campaigns.
Virtual University of Pakistan
Bachelor of Business Administration (Marketing) · Marketing
N/A – June 30, 2018
Freelancer
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Introduction to Artificial Intelligence (AI) – Prompt Engineering for LLMs
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University of Maryland (Coursera)
September 1, 2025 – Present
Google Ads Search Certified
Google Skillshop
September 1, 2025 – Present
Google Ads Optimized
Define Digital Academy, Australia
June 1, 2023 – Present
Advanced Digital Marketing
IDM Pakistan
November 1, 2019 – Present
Cultural Fit Analysis
The candidate's experience across GCC and Africa markets, coupled with language proficiency in English, Pashto, Urdu, and working proficiency in Arabic, suggests a strong cultural adaptability and ability to work in diverse environments. Their freelance experience and continuous upskilling (AI certifications) indicate an entrepreneurial spirit and a commitment to staying current with industry trends. The diverse project experience, from B2B lead generation to waste recycling marketing, shows a broad interest and ability to apply marketing principles across different sectors.
Soft Skills & Operational Fit
The candidate demonstrates strong leadership, project management, and client engagement skills. Their ability to partner with executive leadership, manage external agencies, and optimize campaigns from strategy to execution indicates a high level of operational fit for a senior marketing role. The focus on data-driven decision-making and KPI tracking aligns well with performance-oriented environments. The recent certifications in AI suggest adaptability and a proactive learning mindset.