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Chief Growth Marketing Officer with 10+ years in Chief Marketing & Growth Officer | Brand, Demand Generation & Commercial Growth | Fintech, Consumer & B2B Tech | AI-Driven Marketing | LATAM, EMEA & International
Senior growth and digital marketing leader with 18+ years' experience building scalable acquisition and retention engines across SEO, paid media, CRO and lifecycle automation. Strong track record designing experiment-led funnels that reduce CAC, improve ROAS and increase conversion across web and app journeys. Hands-on with GA4, GTM, Search Console and dashboarding, and confident leading cross-functional delivery with product, design, dev and sales. UAE-based and available after notice period.
FGV/Brazil
MBA in Management · Marketing & Digital Media
August 1, 2021 – June 30, 2021
FGV/Brazil
Postgraduate · Digital Marketing
August 1, 2018 – June 30, 2018
PUC-PR/FETES/Brazil
Postgraduate · Music Production/Comp & Arrangement
August 1, 2013 – June 30, 2013
UNESPAR, Brazil
Bachelor's degree · Music
August 1, 2012 – June 30, 2012
Zillionaire Markets
Head of Growth / Digital Marketing Manager
January 1, 2025 – Present
UAE
Cultural Fit Analysis
The candidate's diverse educational background (including an MBA and multiple postgraduates in Digital Marketing and Music Production) combined with extensive international experience (UAE-based, Brazil) suggests adaptability and a broad perspective. Their involvement in various aspects of digital marketing, from technical SEO to creative production and AI, indicates a versatile and growth-oriented mindset. The explicit mention of cross-functional leadership and stakeholder management aligns well with collaborative team environments.
Soft Skills & Operational Fit
The candidate demonstrates strong leadership and cross-functional collaboration skills, evidenced by their experience in aligning product, design, dev, and sales teams. Their ability to manage external partners and agencies, coupled with a focus on experimentation (A/B testing, CRO loops), indicates a data-driven and results-oriented operational fit. The candidate's experience as a Founder/CEO also suggests strong entrepreneurial drive, strategic thinking, and autonomy.