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Data Analyst with 1+ years in campaign analytics & reporting
AI is analyzing your overall score…
Identifying your key strengths…
Evaluating your skill match against the job requirements…
Assessing your cultural and operational fit
Results-driven Data Analyst with 1+ year of experience in campaign analytics, performance reporting, and data-driven insights generation. Proficient in Power BI, SQL, Python, and Advanced Excel, with hands-on experience collecting and preparing data from multiple sources, designing dashboards that track campaign effectiveness and customer engagement metrics, and translating complex data into actionable optimization recommendations for marketing, product, and business stakeholders. Delivered 20% process efficiency gains through automation. Highly adaptable with a strong learning agility and growth mindset to thrive in a fast-paced, future-ready analytics environment.
National College Jayanagar
Bachelor of Computer Applications (BCA)
August 1, 2020 – June 30, 2023
Delta Software Solutions
Data Analyst
August 1, 2024 – Present
Bengaluru, Karnataka, India
Sales Campaign Performance Dashboard
August 1, 2024 – Present
• Designed an end-to-end campaign analytics data product integrating 50,000+ rows from 10+ sources – tracking sales KPIs, campaign effectiveness, YoY performance trends, and customer engagement metrics for Finance and Commercial stakeholders. • Delivered performance reporting dashboards with full process documentation and data dictionaries, enabling marketing and business teams to act on data-driven insights for campaign optimisation.
Customer Behaviour Predictive Model
August 1, 2024 – Present
• Applied quantitative analysis and statistical techniques to 10,000+ customer data records, building a predictive model that surfaced behaviour patterns and optimisation opportunities aligned with business objectives. • Deployed a scalable Streamlit web application translating complex analytical outputs into accessible, actionable insights for non-technical marketing and business stakeholders.
Python Programming
Udemy
June 1, 2026 – Present
Power BI Data Analytics
Microsoft
June 1, 2026 – Present
Cultural Fit Analysis
The candidate's project diversity, including sales campaign performance and customer behavior predictive modeling, aligns well with a dynamic data analyst role. Their proactive approach to process automation and continuous learning (certifications) indicates a growth mindset. The focus on delivering measurable business outcomes and stakeholder collaboration suggests a good cultural fit for a team-oriented, impact-driven environment.
Soft Skills & Operational Fit
The candidate demonstrates strong communication skills, evidenced by clear project descriptions and stakeholder collaboration. Their experience in cross-functional collaboration and translating complex analytical outputs for non-technical audiences indicates good operational fit. The mention of 'zero escalations, 100% on-time delivery' suggests reliability and a results-oriented approach.