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Helping technology businesses grow. Marketer with expertise in market development for Cloud, Data & AI
I am a data driven Integrated B2B marketing specialist - with 20 + years of experience covering India and Asia South. I practice a Modern Marketing approach driven by customer experience & measurability . A mix of Creativity, Innovation & Data is the value I add as a marketer. My work experience includes building sustainable brand thought leadership, generating demand in diverse customer subsegments - enterprise , mid market & varied industries - thereby impacting revenues - positively. In my current position , I lead digital marketing for Oracle Cloud in India. Overall I have a well rounded experience , in leading marketing campaigns for the entire gamut of solutions in Human capital management (HCM) , Customer Experience (CX), ERP , Supply Chain (SCM) and Performance management (EPM) and Industry focused marketing for Communications, BFSI, Govt, Higher Education, Utilities to name a few. More about me: I am Inspired by Marketing 'Purpose' . Often cited by Philip Kotler as the 5th P in marketing. Play with clay - sculpture is my creative pursuit Strengths: Design of innovative & integrated multi channel marketing programs. Converting them into Actionable Execution-able Blueprints. Deep understanding of varied buyer personas . Highlights: Designed, Built & led - FIRST of its type- digital content marketing campaigns measurable on ROI. Notable ones : #LetsTalkTalent , #LetsTalkCX, #DigitalCFO, #BuildforScale .. Led execution of the (FIRST Edition in India) -of largest B2B conference for senior business & functional audiences - Oracle CloudWorld Mumbai, 2013 , attended by 1000+ audiences Led and Facilitated the applications (SaaS) content ( 60 plus sessions) and demand gen at the Oracle OpenWorld India ,New Delhi 9th and 10th May 2017 - attended by 3000+ audiences overall. Road Ahead: Interested in business aligned marketing transformation projects
Indian Institute of Management, Ahmedabad
Interpersonal Effectiveness and Team Building
January 1, 2015 – Present
Amity Business School Noida
PGDM, Marketing and IT
January 1, 2000 – January 1, 2002
Osmania University
Bachelor of Arts (B.A.), Sociology
January 1, 1999 – Present
MIT Sloan School of Management
Innovation of Products and Services: MITs Approach to Design Thinking, August 2017
N/A – Present
Indian School of Business
Leadership with AI
N/A – Present
Oracle
Director Marketing- Technology Cloud , Data & AI
January 1, 2023 – Present
Oracle
Director - Digital Marketing Lead-India
November 1, 2018 – Present
Oracle
Director- Volume Marketing Applications India
August 1, 2017 – Present
Oracle
Senior Marketing Manager- Lead SaaS - HCM, CX, Finance and Supply Chain
April 1, 2016 – Present
Oracle
Senior Marketing Manager - HCM & EPM
April 1, 2015 – Present
Oracle India
Senior Marketing Manager- Industries and Application
September 1, 2012 – Present
Oracle India
Marketing Manager - Applications and Industries
April 1, 2009 – September 1, 2012
Ariba
Marketing Manager-Asia South
January 1, 2007 – April 1, 2009
Microsoft
Inside Solution Specialist
January 1, 2005 – January 1, 2007
Futuresoft Solutions Pvt. Ltd.
Business Development Manager
April 1, 2002 – January 1, 2005
Amity Business School
PGDM
April 1, 2000 – April 1, 2002
Noida Area, India
Interpersonal Effectiveness and Team Building
Indian Institute of Management Ahmedabad
June 30, 2026 – Present
Innovation of Products and Services: MITs Approach to Design Thinking
MIT Sloan School of Management
June 30, 2026 – Present
Cultural Fit Analysis
The candidate has a long tenure at Oracle, demonstrating loyalty and adaptability within a large corporate environment. Their diverse educational background, including business, sociology, and specialized programs from MIT and IIM, suggests a broad perspective and a commitment to continuous learning. However, the candidate's professional experience is almost exclusively in marketing, which is a significant mismatch for a 'Software Engineer' target role. While their experience in technology marketing might provide industry context, the core technical skills required for software engineering are not evident in their work history.
Soft Skills & Operational Fit
The candidate's extensive experience in marketing, particularly in leadership roles, suggests strong communication, strategic thinking, and team management skills. Their certifications in 'Interpersonal Effectiveness and Team Building' and 'Innovation of Products and Services: MITs Approach to Design Thinking' further support a proactive approach to collaboration and problem-solving. However, without specific project details or direct feedback, it's difficult to assess operational fit for a software engineering role.