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Business Analyst Lead with 9+ years in Market Research & Strategic Planning
Business Strategy Analyst with 9 years of UAE experience supporting business growth through market research, competitive analysis, strategic planning, and cross-functional coordination. Skilled in identifying new market opportunities, evaluating product/solution potential, analysing client needs, and preparing strategic recommendations for senior leadership. Experienced in preparing business plans, pitch decks, dashboards, and executive-level reports that drive decision-making. Strong background in technology-driven solutions, digital platforms, SaaS-adjacent environments, and partner/vendor ecosystems. Adept at turning data into actionable insights and supporting end-to-end execution of strategic initiatives.
Middlesex University
MBA · Business Analytics
August 1, 2019 – June 30, 2021
Karunya University
B.Tech · Electronics & Communication Engineering
August 1, 2011 – June 30, 2015
Exponentor Consulting
Business Analysis Consultant
October 1, 2024 – Present
Dubai, Dubai, United Arab Emirates
Dubai Technologies LLC
Corporate Business Analyst
April 1, 2019 – September 1, 2024
Dubai, Dubai, United Arab Emirates
Dubai Technologies LLC
Product & Solution Analyst
July 1, 2016 – March 1, 2019
Dubai, Dubai, United Arab Emirates
AI Vendor Ecosystem Assessment
October 1, 2024 – Present
Evaluated 12 AI Vendors for integrations, capabilities and market positioning. Delivered partnership recommendations.
Tech Startup Strategic Roadmap
October 1, 2024 – Present
Conducted opportunity assessment, competitor analysis and partnership evaluation. Built GTM strategy and pitch content.
AI-Powered Driver Evaluation System – RTA Dubai
April 1, 2019 – September 1, 2024
Documented BRDs, user stories; supported UAT; coordinated with AI/data teams. Result: 60% faster evaluations, 40% improved accuracy.
Smart Waste Management & IoT Fleet Projects – BEEAH, RTA, DP World
April 1, 2019 – September 1, 2024
Supported requirements, workflow mapping, and operational documentation for smart mobility and IoT solutions.
Certified Business Analyst Professional (CBAP)
IIBA
June 1, 2026 – Present
CQI & IRCA Certified ISO 27001:2022 Lead Auditor
BSI
March 1, 2023 – Present
CQI & IRCA Certified ISO 22301:2019 Lead Auditor
BSI
October 1, 2022 – Present
CQI & IRCA Certified ISO 9001:2015 Lead Auditor
BSI
May 1, 2022 – Present
Cultural Fit Analysis
The candidate's diverse project experience across various sectors (AI, IoT, smart mobility, waste management) and companies (RTA Dubai, BEEAH, DP World) indicates adaptability and a broad perspective. Their role as a consultant and prior experience at Dubai Technologies LLC shows exposure to different organizational cultures and business challenges. The MBA in Business Analytics further enhances their strategic thinking and problem-solving capabilities, aligning well with a leadership role that requires a holistic business view. The self-sponsored visa and immediate availability also suggest a proactive and committed individual.
Soft Skills & Operational Fit
The candidate demonstrates strong analytical and strategic thinking skills, crucial for a Business Analyst Lead. Their experience in coordinating with cross-functional teams and supporting UAT indicates good collaboration and operational understanding. The ability to translate complex technical concepts into business requirements and strategic recommendations is a key strength. The certifications in ISO standards suggest a detail-oriented and process-driven approach, which is beneficial for operational excellence.