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GTM & Sales Leader | 0→1 Market Launch at High Growth Startups · Field Sales · Channel Partnerships | Multi-crore revenue across India, UAE, UK & Nepal | ex-OYO, Cars24, ShopDeck
I've launched markets and built sales teams from zero in four countries and the pattern is always the same: find the wedge, build the playbook, hire the team, scale the number. Over 8+ years across India, UAE, UK and Nepal. I've turned launch bets into predictable revenue. A few of the runs I'm proudest of: • Built a Pan-India field sales motion from scratch at ShopDeck - 250+ sellers onboarded and generated ₹3.8 Cr+ revenue. • Made Cars24 the #1 player in the UAE and built an AED 1.5M/month insurance VAS stream from nothing. • Built a £5M+ OYO UK portfolio in 12 months (as the youngest team member) and Nepal launch to NPR 400M+ at 8% gross margin. What I actually do well: enter new markets, standing up field & inside sales, channel partnerships, design repeatable GTM engines (ICP, outbound, CRM, partnerships), and hire and lead front line teams of 10-20 who hit the number. I'm equally comfortable closing a deal myself and building the system that lets people close without me. Right now I'm consulting for early-stage startups on go-to-market and revenue and I'm open to the right full-time leadership role where there's a market to crack and a team to build. Let's talk: harshul.madhan@gmail.com
Delhi College of Engineering
Bachelor of Technology - BTech, Electrical and Electronics Engineering
August 1, 2013 – June 1, 2017
Delhi Technological University (Formerly DCE)
Bachelor of Technology - BTech, Electrical and Electronics Engineering
August 1, 2013 – June 1, 2017
ShopDeck (Previously NuShop)
Head of Field Sales & Partnerships
August 1, 2023 – February 1, 2026
Bengaluru · On-site
CARS24 Arabia
Country Sales Operations Manager
June 1, 2021 – June 1, 2023
Dubai, United Arab Emirates · On-site
OYO
Business Development Lead
August 1, 2019 – April 1, 2021
On-site
OYO
Area Sales Manager
January 1, 2019 – July 1, 2019
On-site
OYO
Business Development Manager
December 1, 2017 – December 1, 2018
On-site
Kraftshala
Associate Program Manager
July 1, 2017 – November 1, 2017
Greater Delhi Area · On-site
Engifest DTU
Logistics and Security Head
November 1, 2015 – February 1, 2016
Greater Delhi Area
Training & Placement Department, Delhi College of Engineering
Coordinator
August 1, 2015 – May 1, 2017
Greater Delhi Area
Cultural Fit Analysis
The candidate's experience is primarily in sales, operations, and business development across multiple companies (ShopDeck, CARS24, OYO). While this demonstrates adaptability and leadership in commercial environments, it does not directly align with a software engineering culture which typically values technical problem-solving, coding, system design, and continuous learning in programming paradigms. The breadth of skills is focused on business rather than technical domains.
Soft Skills & Operational Fit
The candidate exhibits strong leadership, team management, and strategic thinking skills from their extensive experience in sales and operations. Their background suggests a good fit for roles requiring operational efficiency, business growth, and stakeholder management. However, there is no direct evidence of software engineering specific soft skills like agile methodologies or technical collaboration in a development context.