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Data Analyst with 2+ years in Business Analytics and Marketing with 2.8 years of experience in Data
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Assessing your cultural and operational fit
Results-driven PGDM candidate specializing in Business Analytics and Marketing with 2+ years of experience in data analysis, KPI tracking, market research, and campaign performance reporting. Proficient in Excel (Advanced), Tableau, Power BI, and SQL. Skilled at converting complex datasets into actionable business insights to support strategic decision-making. Strong communicator with hands-on experience preparing management-level reports, conducting competitor analysis, and collaborating across cross-functional teams.
IMS, Noida
PGDM · Business Analytics & Marketing
August 1, 2024 – June 30, 2026
Lal Bahadur Shastri Institute of Management and Technology
BBA
August 1, 2018 – June 30, 2021
Pulpy Dive – Your Clean Food Partner
Marketing & Business Analytics Intern
July 1, 2025 – October 1, 2025
Noida, Uttar Pradesh, India
Accenture
Process Associate
August 1, 2023 – July 1, 2024
Gurgaon, Haryana, India
Primus Global Technologies Pvt. Ltd. (Accenture)
Transaction Associate
March 1, 2022 – August 1, 2023
Gurgaon, Haryana, India
Customer Acquisition Barriers – Pulpy Dive and Effectiveness of Social Media Content Marketing in Brand Visibility
June 1, 2026 – Present
Conducted primary (surveys, interviews) & secondary research; analyzed data to identify purchasing barriers and delivered strategic recommendations to improve customer acquisition. Evaluated social media engagement metrics and content performance data; generated trend-based actionable insights to guide brand visibility and content strategy.
Tableau for Beginners
Great Learning
June 1, 2026 – Present
Excel: Beginner to Advanced
Udemy
June 1, 2026 – Present
Digital Marketing with AI
SkillCircle
June 1, 2026 – Present
Fundamentals of Digital Marketing
June 1, 2026 – Present
Smart Global Logistics Immersion Program
Lincoln University College, Malaysia
June 1, 2026 – Present
Cultural Fit Analysis
The candidate's academic background in Business Analytics & Marketing, coupled with certifications in digital marketing and logistics, indicates a broad interest in applying data skills across various business functions. Their project experience, though academic, shows initiative in tackling real-world business problems. The blend of analytical and marketing skills suggests adaptability and a proactive approach to learning, which could contribute positively to a dynamic team environment.
Soft Skills & Operational Fit
The candidate demonstrates an ability to collaborate with cross-functional teams and prepare management-level reports, indicating good communication and teamwork skills. Their experience in identifying process inefficiencies and generating operational reports suggests an operational fit for roles requiring data-driven process improvement.