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CEO & Founder | The Thinking Behind the Brand | Brand Strategy · Brand Direction · Brand Execution for SMEs | Consulting Partner to Founders & CEOs | 23+ Years | Mumbai · New York · London
I have spent over two decades watching excellent businesses lose. Not to better competitors. To better-positioned ones. The manufacturer with twenty years of precision engineering, losing contracts to a newer firm with a sharper brand. The professional services firm whose partners are world-class, discounting fees because their positioning does not support the number. The technology company whose product is demonstrably superior, watching prospects choose "the one they have heard of." The work is never the problem. The gap between the work and the world's perception of it — that is the problem. I built Bridging Gap to close that gap. Not just strategically. All the way through to execution. ────────────────────── Most brand projects fail because the strategy firm hands off to the creative agency, who hands off to the digital agency. Three handoffs. Three places where the original intent gets lost, and the business ends up with assets that look good but do not move the market. Bridging Gap is the alternative. One team. One strategic foundation. From the diagnostic session through to the campaign that converts. Executed across every discipline: → Brand strategy and positioning → Corporate identity and visual systems → Web portals and custom digital platforms → Google Ads and performance marketing → SEO and organic growth → Corporate films and content The strategic thinking that defines the brief is the same thinking that governs every asset, every campaign, and every line of copy. Nothing is handed off. Nothing is lost in translation. ────────────────────── After 23 years and 250+ brand engagements, I've found every brand problem is one of three structural gaps: GAP 1 — Your business has evolved but your brand hasn't. You look like who you were
Maya institute of advanced cinematics
Diploma of Education, Animation, Interactive Technology, Video Graphics and Special Effects
January 1, 2005 – January 1, 2006
Himachal Pradesh University
Bachelor's degree, arts
January 1, 2003 – January 1, 2005
Thapar Institute of Engineering & Technology
diploma in civil engineering, Civil Engineering
January 1, 1998 – January 1, 2001
Patiala Junction
Founder
August 1, 2022 – Present
Mumbai, Maharashtra, India
The Bollywood Clinic
Founder
February 1, 2021 – Present
Mumbai, Maharashtra, India · Hybrid
F.A.C.S OPERATIONS LLC
Marketing Director F.A.C.S Operations LLC
September 1, 2018 – May 1, 2019
Scottsdale, Arizona · Remote
Bridging Gap
Chief Executive Officer & Founder Bridging Gap — Brand & Marketing Consultancy
January 1, 2014 – Present
New York City Metropolitan Area · Hybrid
AGNI bio
Marketing & Corporate Communications AGNI Bio — US-Based Energy Startup
February 1, 2012 – March 1, 2013
Chandigarh, Chandigarh, India · On-site
Harness Overseas Pvt. Ltd.
Senior Marketing Manager Harness Overseas Pvt. Ltd.
January 1, 2011 – February 1, 2012
Chandigarh, Chandigarh, India
Buzz Works Advertising
Creative Director
September 1, 2010 – February 1, 2011
Chandigarh
VECTRA GROUP OF COMPANIES (Mumbai & New Delhi).
Creative Direction & Marketing
September 1, 2008 – October 1, 2010
Noida Area, India
Channel Punjab
Non Linear Editor and Graphics
March 1, 2007 – July 1, 2008
Greater London, England, United Kingdom
RAKHRA TECHNOLOGIES
Creative & Programming Head
November 1, 2004 – March 1, 2007
Punjab, India
Amartex Family Mart
Media & Communications Manager
July 1, 2003 – November 1, 2004
Chandigarh Area, India · On-site
Digital Media Team
Graphic Designer
July 1, 2001 – June 1, 2003
Chandigarh, Chandigarh, India
Brand Building and Sales for CQC
May 1, 2025 – Present
Created a bridge between contractor and construction companies with reliable and certified qualifiers. Achieved 26 confirmed business in first month
Brand Building and Sales for CQC
May 1, 2025 – Present
Created a bridge between contractor and construction companies with reliable and certified qualifiers. Achieved 26 confirmed business in first month
White board animation
January 1, 2009 – July 1, 2009
The money in the list
diploma in advanced cinematics
MAAC
June 30, 2026 – Present
Cultural Fit Analysis
The candidate's career trajectory, marked by founding multiple ventures and leading brand/marketing consultancies, strongly aligns with an entrepreneurial and innovative culture. Their diverse project experience across various industries (hospitality, wellness, energy, retail, advertising) and international exposure (India, US, UK) indicates adaptability and a broad perspective, which are valuable for a Founder role. The consistent focus on brand-led strategies and accountability suggests a results-oriented and intentional approach.
Soft Skills & Operational Fit
The candidate demonstrates strong leadership, strategic thinking, communication, and teamwork skills through their extensive experience in founding and managing businesses, leading teams, and client interactions. Their ability to build brands from scratch and manage complex projects indicates high operational fit for a Founder role.