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Product Marketing at Avetta | former APTTUS, ICIX, RISKONNECT
Growth-oriented marketing leader with 10+ years of experience driving GTM strategy, demand generation, product launches, and sales enablement for B2B SaaS solutions targeting enterprise customers. Experience overseeing all aspects of product marketing with strong analytical skills, market and customer research, excellent written communication and in-person communication skills, and ability to influence. Strong executive leadership and organizational skills as energetic team builder, leader, mentor, and player-coach with ability to motivate others to achieve their best work.
Questrom School of Business, Boston University
MBA, Marketing
N/A – Present
Rhode Island School of Design
Bachelor of Fine Arts - BFA
N/A – Present
Avetta
Director of Product Marketing
January 1, 2025 – Present
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Riskonnect, Inc.
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ICIX
Vice President of Marketing
May 1, 2018 – October 1, 2021
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Conga
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May 1, 2014 – May 1, 2018
San Francisco Bay Area
Cultural Fit Analysis
The candidate has a consistent career path in B2B SaaS product marketing, demonstrating stability and focus. The target role is 'Director of Product Marketing, AI'. While the candidate has extensive product marketing experience, there is no explicit mention of AI-specific product marketing, AI technologies, or AI product launches in their resume. This represents a significant gap in direct alignment with the 'AI' aspect of the target role, potentially impacting cultural fit for an AI-focused team.
Soft Skills & Operational Fit
The candidate's career progression to VP and Director roles suggests strong leadership, strategic thinking, and operational management skills. Experience in alliances and partner growth indicates collaborative abilities. However, specific details on stress handling, team collaboration, or logical reasoning are not available from the provided data.