Freelance Lead Generation Specialist (IT Sales)

Welingkar Institute of Management

Profile URL

https://talent.gravityer.com/chetanya-sarna

CHETANYA SARNA

Senior Business Development Manager - India with 8+ years in BFSI, B2B Sales & Account Management.

Freelance Lead Generation Specialist (IT Sales)

Welingkar Institute of Management

New Delhi, New Delhi, India

Since April 23, 2026

About

Dynamic and performance-driven business professional with 8+ years of progressive experience across BFSI, B2B Sales, Account Management, and IT Lead Generation. Proven track record of consistently exceeding revenue targets, building high-performing sales teams, and driving strategic client acquisition initiatives. Currently serving as a freelance lead generation specialist for global IT firms, leveraging advanced prospecting techniques and data-driven strategies to fuel business growth.

Top Skills

Cross Functional CollaborationTeam LeadershipLead GenerationRisk Assessment

Skills

Lead GenerationTeam LeadershipCross Functional CollaborationRisk AssessmentComplianceExcel

Education

Welingkar Institute of Management

MBA · Finance

January 1, 2019 – January 1, 2021

Bharati College, University of Delhi

B.Com · Commerce

January 1, 2012 – January 1, 2015

St. Michael's Sr. Sec. School

Higher Secondary

January 1, 2011 – January 1, 2012

St. Michael's Sr. Sec. School

Secondary

January 1, 2009 – January 1, 2010

Experience

Freelance Lead Generation Specialist (IT Sales)

September 1, 2023 – Present

Delhi, Delhi, India

HDFC Bank

Sales Manager (Personal Loan)

November 1, 2022 – September 1, 2023

New Delhi, Delhi, India

VWR, part of Avantor

Account Manager

April 1, 2020 – December 1, 2021

New Delhi, Delhi, India

RBL Bank

Relationship Manager

July 1, 2019 – April 1, 2020

New Delhi, Delhi, India

HDFC Bank

Personal Banker (Deputy Manager)

March 1, 2018 – November 1, 2018

New Delhi, Delhi, India

YES BANK

Senior Officer (Client Relationship Partner)

February 1, 2016 – March 1, 2018

Delhi, Delhi, India

Certifications

Generative AI Mastermind

Outskill

April 1, 2026 – Present

PGDBM (Banking & Finance)

TimesPro, New Delhi

April 1, 2026 – Present

Financial Modelling & Valuation using Excel

IB Institute (Investment Banking Coaching Institute)

April 1, 2026 – Present

Key Strengths

Demonstrated strong track record in sales and business development, consistently achieving and exceeding targets across multiple organizations (HDFC Bank, VWR, RBL Bank).
Extensive experience in lead generation, including building prospect databases, designing multichannel outbound campaigns, and improving lead-to-opportunity conversions (Freelance Lead Generation Specialist).
Proficient in account management, relationship building, and increasing customer wallet share through cross-selling and upselling strategies.
Experience in the Indian market, managing sales and client relationships across various regions and sectors (banking, IT sales, scientific supplies).
MBA in Finance provides a strong foundation for understanding business financials and strategic decision-making, relevant for senior business development roles.

Cultural & Operational Fit

Cultural Fit Analysis

The psychometric test score is 0, which indicates a significant gap in assessment data for cultural fit. Without further context or re-assessment, it is impossible to draw conclusions on work attitude, stress handling, or team collaboration based on this score. However, the candidate's professional experience highlights collaboration, leadership, and client-centric approaches, which are generally positive indicators for team environments.

Soft Skills & Operational Fit

AI is analyzing your overall score…

Identifying your key strengths…

Evaluating your skill match against the job requirements…

Key Strengths

Demonstrated strong track record in sales and business development, consistently achieving and exceeding targets across multiple organizations (HDFC Bank, VWR, RBL Bank).
Extensive experience in lead generation, including building prospect databases, designing multichannel outbound campaigns, and improving lead-to-opportunity conversions (Freelance Lead Generation Specialist).
Proficient in account management, relationship building, and increasing customer wallet share through cross-selling and upselling strategies.
Experience in the Indian market, managing sales and client relationships across various regions and sectors (banking, IT sales, scientific supplies).
MBA in Finance provides a strong foundation for understanding business financials and strategic decision-making, relevant for senior business development roles.

Cultural & Operational Fit

Cultural Fit Analysis

Soft Skills & Operational Fit