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Digital Marketing Executive with 5+ years in SEO & Performance Marketing
AI is analyzing your overall score…
Identifying your key strengths…
Evaluating your skill match against the job requirements…
Assessing your cultural and operational fit
Results-driven Digital Marketing Specialist with expertise in SEO, performance marketing, and conversion optimization. Skilled in leveraging data-driven insights to improve traffic, engagement, and ROI. Experienced in executing multi-channel campaigns, optimizing funnels, and using industry-leading tools to drive measurable growth. Strong background in UI/UX enhances ability to create high-converting digital experiences.
College of Engineering Trikaripur, Kasaragod
Bachelor of Technology · Information Technology
August 1, 2017 – June 30, 2021
G.H.S.S. Vellur, Kerala
Higher Secondary
June 1, 2015 – May 31, 2017
G.H.S.S. Vellur, Kerala
Secondary School Leaving Certificate
June 1, 2015 – May 31, 2015
Self-Employed
Freelance Digital Marketer & UI/UX Designer
July 1, 2021 – Present
Kerala, India
SEO & Lead Generation Campaign
June 13, 2026 – Present
Improved website visibility through on-page and technical SEO. Increased organic traffic and reduced bounce rate. Generated qualified leads via optimized landing pages.
Performance Marketing Campaign
June 13, 2026 – Present
Managed ad campaigns on Google Ads & Meta Ads. Reduced cost per lead through continuous A/B testing. Achieved higher conversion rates with funnel optimization.
Inlined Outfits – E-commerce Platform (UI/UX)
June 13, 2026 – Present
Planned a mobile-first e-commerce experience for a custom T-shirt platform. Created user flows, wireframes, and high-fidelity UI designs in Figma. Designed product customization, authentication, and checkout workflows. Delivered a responsive and scalable interface in collaboration with developers.
English Learning App – Mobile App UI
June 13, 2026 – Present
Created the mobile interface for an English learning application focused on early learners. Improved usability through simplified navigation, clear visual hierarchy, and intuitive interactions.
Learn Buddy – Landing Page
June 13, 2026 – Present
Created a mobile-optimized landing page with a clear value proposition and conversion-focused layout.
EdSpir AI – Product Landing Page
June 13, 2026 – Present
Developed a landing page for an AI-powered education platform. Highlighted AI-driven course creation, automated assessments, and personalized learning. Optimized layout and messaging to improve clarity and conversion.
EdSpir Grow – Consultancy Website
June 13, 2026 – Present
Developed a consultancy website for EdTech growth services. Emphasized user acquisition, retention strategies, and revenue scaling.
Ziovy – AI-Based Loyalty Platform
June 13, 2026 – Present
Contributed to UX planning and interface design for an AI-driven loyalty and rewards platform.
Ziovy Studio – AI Prompt Generation Tool
June 13, 2026 – Present
Designed the interface for an AI-based image prompt generation tool.
Ziovy Loyalty Widget – Shopify Application
June 13, 2026 – Present
Created UI for a Shopify loyalty application with points-based rewards, VIP tiers, and referral features. Improved repeat engagement and customer retention through reward-focused UX patterns.
German Learning App – Mobile App & Landing Page UI
June 13, 2026 – Present
Designed the mobile interface and landing page for a German learning application. Improved usability through simplified navigation, clear visual hierarchy, and intuitive interactions.
ChainArch - Smart Contract Automation Platform
June 13, 2026 – Present
Planned UI components for a smart contract automation tool.
Digital Marketing
Unknown
June 1, 2026 – Present
Cultural Fit Analysis
The candidate's extensive personal projects, particularly in UI/UX, demonstrate a strong passion for digital product development and a proactive learning attitude. The freelance background suggests an entrepreneurial spirit and comfort with diverse challenges. The blend of marketing and design skills indicates a collaborative mindset, capable of bridging gaps between creative and analytical teams. The target role of Digital Marketing Executive aligns well with the candidate's core competencies and experience.
Soft Skills & Operational Fit
The candidate's freelance experience indicates strong self-management, initiative, and client communication skills. The diverse project portfolio suggests adaptability and a results-driven approach. The combination of digital marketing and UI/UX skills points to a holistic understanding of the customer journey and conversion optimization, which is highly valuable for a Digital Marketing Executive role.