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Director of Sales with 10+ years in Channel Strategy & Business Development
AI is analyzing your overall score…
Identifying your key strengths…
Evaluating your skill match against the job requirements…
Assessing your cultural and operational fit
Senior Commercial and Business Development Leader with over 25 years of international experience across telecoms, FMCG, and technology sectors. Proven expertise in channel strategy, go-to-market execution, partner and distribution management, and driving sustainable revenue growth across the Middle East, Africa, Europe, and global markets. Highly experienced in building and leading sales organizations, managing complex partner ecosystems, and engaging C-suite stakeholders to expand market presence and strengthen brand performance.
Supply Chain Partner
Business development, Commercial and Sales Lead for Middle-East and North Africa
January 1, 2022 – December 1, 2024
Dubai, Dubai, United Arab Emirates
Global Channel (owner)
Business Development Lead (Contract)
February 1, 2017 – November 1, 2019
South Africa
Bizzco
Director of Business Development & Strategy
January 1, 2012 – January 1, 2017
South Africa
Cisco Systems South Africa
Channel Distribution Manager
January 1, 2008 – December 1, 2011
South Africa
Altech UEC
Sales Director
January 1, 2006 – December 1, 2007
South Africa
Ericsson
Sales and Marketing Manager
January 1, 2001 – December 1, 2005
South Africa
Ericsson
Product Marketing Manager
January 1, 1997 – December 1, 2000
South Africa
The Coca-Cola Company SA
Promotions Development Manager -National and Key accounts
January 1, 1993 – December 1, 1996
South Africa
The Coca-Cola Company SA
District Manager and Operations Manager -National and Key accounts
January 1, 1987 – December 1, 1992
South Africa
The Coca-Cola Export Corporation
Field Marketing representative -Johannesburg and Pretoria
November 1, 1985 – December 1, 1986
South Africa
The Coca-Cola Export Corporation
Field Marketing representative – Western Cape
November 1, 1982 – October 1, 1985
South Africa
Cultural Fit Analysis
The candidate's extensive international experience, particularly across the Middle East and Africa, indicates a strong cultural adaptability and understanding of diverse market dynamics. Their history of building partner ecosystems and leading cross-regional initiatives suggests a collaborative and inclusive approach. The breadth of their experience across different industries (FMCG, Telecoms, Technology) and company sizes (from Coca-Cola to Bizzco) points to a versatile individual who can integrate into various organizational cultures. The target role of 'Director of Sales' aligns well with their career trajectory and demonstrated leadership in sales and business development.
Soft Skills & Operational Fit
The candidate demonstrates strong leadership, strategic thinking, and relationship management skills. Their experience in developing and executing go-to-market strategies, managing diverse teams, and engaging C-suite stakeholders indicates a high level of operational acumen. The ability to consistently exceed targets and build robust channel ecosystems points to a results-oriented and resilient individual. Their background in various sectors (telecoms, FMCG, technology) suggests adaptability and a broad understanding of different business environments.