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Data Analyst with less than a year in SQL, Tableau & Data Visualization
Having around 6 months of experience in Data Analysis, Business Analysis, and Data Management using SQL, Advanced Excel, Tableau, and Power BI. Skilled in Data Cleaning, Validation, MSSQL databases, bulk data handling, and deriving insights through data visualization. As a Data Analytics Professional, I utilize SQL, Advanced Excel, Tableau & Power BI. I communicate with clients and stakeholders to understand business requirements related to data and have experience in visualization tools like Tableau software. My expertise extends to effective client management for business growth, strong experience in RDBMS using Microsoft SQL Server 2019, and Data Extraction, Data Cleaning & Data Uploading using SQL, Excel, Tableau & Power BI. I perform ETL (Extract, Transform, Load) to move data from various sources into databases for reports and dashboards. My responsibilities also include retrieving and analyzing data to identify root causes of performance issues, and effectively inserting, updating, and validating records in MS-SQL databases.
Data Knowledge Consulting and IT Services
Data Analyst
August 1, 2025 – February 1, 2026
India
Marketing Campaign Analysis
June 24, 2026 – Present
This project focused on building a centralized system to manage and analyze marketing campaigns across multiple channels, including Email, SMS, Branch, Website, Mobile App, Facebook, Instagram, Google Ads, and Display Marketing. The key challenge was to track customer responses, measure campaign performance, and improve return on investment (ROI). Using SQL, Tableau, and data management techniques, the project consolidated campaign data into one place and delivered insights on clicks, reach, engagement, conversions, cost, and ROI. Interactive dashboards in Tableau enabled marketing and senior management teams to compare performance across channels, optimize ad spend, improve customer targeting, and discontinue low-performing campaigns. This solution helped the organization make data-driven marketing decisions, allocate budget wisely, and increase customer conversions.
Cultural Fit Analysis
The candidate's single professional experience and project demonstrate a focus on data analysis within finance and marketing domains, aligning with typical data analyst roles. The breadth of skills (SQL, Tableau, Excel, ETL) indicates adaptability to various data challenges. However, the very limited experience (6 months) makes a deep assessment of cultural fit challenging. The candidate appears to be at an entry-level stage, which might not align with senior-level expectations without further development.
Soft Skills & Operational Fit
The candidate's resume highlights communication skills for interacting with clients and stakeholders to understand business requirements. The project description also implies an ability to translate technical insights into business value for marketing and senior management teams. The role as a 'Lead Data Analyst' suggests some leadership and responsibility, though the short tenure limits the depth of this assessment.