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Data-Driven Sales Analyst at Criteo | Data Science Enthusiast | Driving Business Impact through Analytics and Insights
Hello! 👋 I’m a data enthusiast with a background in data science who's now diving deep into the world of sales operations at Criteo. My journey has always been driven by a curiosity for how data shapes decisions and drives growth. In my current role, I use data to help sales teams work smarter - optimizing processes, uncovering insights, and making sure we’re always one step ahead. My experience in data science taught me how to solve complex problems, with the use of data analysis, machine learning, and statistical modeling across various industries and now I get to apply those skills in a fast-paced, business-focused environment where every insight counts. What excites me most is the challenge of turning numbers into stories and strategies that drive real impact. I love collaborating with teams, tackling new challenges, and continuously learning as the data and technological landscapes evolve. If you’re passionate about data, analytics, or business strategy, I’d love to connect and chat!
emlyon business school
Master of Science - MS, Management
October 1, 2021 – February 1, 2024
Carnegie Mellon University in Qatar
Bachelors of Science in Information Systems, Design
January 1, 2012 – January 1, 2016
Lahore Grammar School
A Levels, Mathematics | Physics | Chemistry | Applied Information and Communication Technology
January 1, 2010 – January 1, 2012
Criteo
Sales Operations Analyst
November 1, 2023 – Present
Barcelona, Catalonia, Spain · Hybrid
Criteo
Sales Operations Analyst
January 1, 2023 – September 1, 2023
Paris, Île-de-France, France
Criteo
Sales Operations Intern
July 1, 2022 – December 1, 2022
Paris, Île-de-France, France
Systems Limited
Senior Data Scientist
October 1, 2020 – September 1, 2021
Afiniti.com
Data Scientist (Artificial Intelligence)
September 1, 2017 – September 1, 2020
Total
Human Resources Development
November 1, 2016 – June 1, 2017
Qatar Foundation
Events Manager
September 1, 2015 – May 1, 2016
HBKU Student Center
Supreme Committee for Delivery & Legacy
Tournament Operations & Planning
June 1, 2015 – August 1, 2015
Qatar Foundation
Building Manager
September 1, 2014 – May 1, 2015
HBKU Student Center
Qatar Foundation
Resident Advisor
September 1, 2013 – July 1, 2014
DevBatch - Digital & Business Consulting
Application Development Intern
June 1, 2013 – August 1, 2013
WWF
Eco-Internship Programme
May 1, 2012 – August 1, 2012
Mobile Website for Visual Historical Context of Al Zubarah Fort, Qatar Foundation
June 1, 2016 – Present
HTML, CSS and JavaScript
Dipr - Web Application
May 1, 2015 – Present
A web application similar named Dipr, similar to Flickr, using Java, HTML, CSS and JavaScript.
Marketing Project on Qatar Tourism Authority
December 1, 2014 – Present
• Conducted thorough market research about the Tourism Industry in Qatar by holding interviews, surveys • Processed and collected all the gathered data about Tourism Industry in Qatar • Made recommendation to Qatar Tourism Authority on the services and products that should be offered
Animal Fest - Puzzle Game
December 1, 2012 – Present
Developed a puzzle game called Animal Fest, similar to Bejeweled, using Python.
Bayesian Statistics: From Concept to Data Analysis
Coursera
June 24, 2026 – Present
Machine Learning
Coursera
June 24, 2026 – Present
Cultural Fit Analysis
The candidate's diverse experience across various industries (media, healthcare, fashion, telecom, tourism) and roles (Data Scientist, Sales Operations, HR, Events Management) suggests adaptability and a broad perspective. The personal projects, though not deeply detailed, show initiative and a willingness to explore different technical areas. The educational background includes both technical (Information Systems) and business (Management) degrees, indicating a well-rounded approach. The transition from Data Scientist to Sales Operations Analyst and then pursuing a Master's in Management might indicate a desire for roles with a blend of technical and business acumen, which could be a good fit for a Data Analyst role that often bridges these areas. However, the lack of specific cultural fit data makes a deeper assessment challenging.
Soft Skills & Operational Fit
The candidate's experience in roles like Sales Operations Analyst, Events Manager, and Resident Advisor suggests strong organizational, communication, and interpersonal skills. The descriptions indicate experience in coordinating, delegating, counseling, and presenting, which are valuable for cross-functional collaboration and stakeholder communication in a data-driven environment. The 'Marketing Project' and 'Mobile Website' projects also highlight initiative and project management capabilities.